Web Application

Microsoft Popfly

colinizer JavaScript, Microsoft, Silverlight, Software Development, Tools, Web Application

Microsoft’s new free ecosystem in alpha is named Popfly.  The alpha service currently has a waiting list.

It provides for the creation and hosting of mashup content in a community (Popfly Space) using building ‘blocks’ in a non-developer-orientated UI.  Finished projects can be hosted (by the provided embed code or directly to sites that support the MetaWoblog API) on other communities (that support iframe) or as Vista Sidebar gadgets. 

So for example, at the basic level you can create and publish your own slide show or psuedo 3D photo sphere or Virtual Earth view (with photos geographically positioned) that pulls pictures from a Live Spaces or Flickr account.

Presentation can be done with Silverlight 1.0, AJAX, or DHTML (see my posts on this for more information on Silverlight).  It is a web-browser client-side technology (not for creating say ASP.NET server-side applications).

The Popfly Creator is an online tool for creating the single-page mashup applications, including the ASP.NET AJAX client library.  It graphically shows the blocks and how they are connected up.  There are javascript editing options (including intellisense!) for advanced users.

Users can create and share their own blocks, and there appears to be a possible monetization opportunity there too (see the FAQ).

There is also rudimentary cross-user anonymous application data persistance (e.g. for voting results).

The service is aimed primarily at non-professional developers to build things without code, but there’s also a plug-in for Visual Studio (all versions) called Popfly Explorer.

See the Popfly website and video for more information.

[Via: Robert Scoble]

Make cash from your Silverlight work with ad revenue share

colinizer Microsoft, Silverlight, Web Application

In the Scott Guthrie video interview by Robert Scoble for PodTech, Scott very specifically says that there will be an ad revenue share opportunity for those using Silverlight through the currently free (with limit) and in beta Silverlight Streaming service.

Those making compelling and original casual gaming experiences may find this a great way to go.

I wonder what kind of control will be offered on the kind of advertising offered.

Many Silverlight opportunities – a good problem to have?

colinizer Microsoft, Silverlight, Web Application

Scott Guthrie mentioned is his recent video interview with Robert Scoble for PodTech, that having many Silverlight opportunities, is a good problem to have.

I’d like to briefly examine whether that’s really true with a few questions:
How many really differentiatable opportunities are there really?

  • Doing another YouTube but with Silverlight doesn’t seem like a viable opportunity
  • Perhaps doing casual gaming – which really requires original gaming to be exclusive to Silverlight for a while
  • There’s rich ebook or ecomic reading of course
  • And there’s widgets in general and the market that could be created for re-use in other sites
  • I wonder if Silverlight stuff will make it into Windows Sidebar gadgets
  • Perhaps Silverlight opportunities are more to do with spreading rather than original concepts or content

Are the ways to use the technology somewhat overwhelming?
With so many languages on offer, and many people still learning about WPF, there’s almost a mental breakdown with the excitement. It’s a technology without an application – without clear thinking it make be difficult to find a real value adding application, so perhaps it’s just easiest to go with something fun to begin with. I haven’t looked at the documentation yet, but I can tell you that some of the .NET 3.0 documentation had some really bad errors in it.

Is the technology available to even enable the opportunities?
In the interview Scott casually and repeatedly uses phrases like “we shipped”. Well actually Scott, you “announced” technologies, and you “delivered” alpha and beta bits, and you gave no timetable for for 1.1 – possibly because that would give away the launch timeframe for Visual Studio Orcas too. Even with go-live licenses, seriously stable and commercial ventures may struggle surface due to the fear on relying on Microsoft deliverables, especially up to a xmas season. So I wouldn’t call it a good problem, more of a frustrating one that makes it difficult to make business investment decisions around.

I’m saying that cool doesn’t necessarily equal good business opportunities, and even if it does, there’s an overwhelming scramble to pick a direction. Nevertheless, there are still cool things about the technology and my thoughts on the underlying Microsoft domination strategy (even if it’s a win-win for many).

Blinded by Silverlight – the real technology/strategy reveal at Mix07

colinizer C#, CLR, Desktop Application, DLR, IronPython, IronRuby, JavaScript, Microsoft, mix07, Server Application, Silverlight, Software Development, VB.net, VBx, Web Application

The about page on the mix website stated:

Exciting new Web experiences with the still-secret “Technology X”

WPF/E and its new branding of Silverlight were announced before the conference, so this secret had to be something else. Silverlight 1.0 is what we already knew. Let’s not underestimate it though – it brings all the XAML/WPF whizzy stuff that is the Flash competitor in 1.0 – it allows a lot of Flash ActionScript type developers and other javascript fans to do cool stuff and consider Microsoft.

The technology in Silverlight 1.1 was in fact the secret (as Microsoft has confirmed) – a full .NET engine (with a subset of the 3.5 .NET framework) embedded allowing all the .NET languages (and dev tools) to run cross-platform in a browser. The dynamic language runtime part also enables 4 scriptable languages to work in there along with C# and VB.NET.

But this, I believe, is just the start of a potentially brilliant strategy for Microsoft, as I’ll now explain.

Bringing .NET (and scriptable .NET) to multiple browsers and multiple operating systems is a huge deal. It really does mean that all the investments that people have made in .NET, can be leveraged in many many ways. There’s a reason that 1.1 is 4.24MB compared to the 1.34MB for 1.0. That’s an army many times bigger than ActionScripters with Expression tools providing a way to use existing Designer talents with WPF/Silverlight. Finding ActionScripters for projects is VERY hard – you can more easily find people that can do VB.NET, C#, JavaScript, not to mention being able to use people that can do IronPython or IronRuby – that’s 6 times more languages that can be used!

Silverlight 1.1 is really the hosting of this stuff in a browser with the VC1/media decoding. So if Silverlight is thought of as a subset of .NET 3.5 in a browser that brings Microsoft technology and tools to many browser and platforms (that’s going from windows apps into cross-everything in a browser) – a bridge to other platforms if you will, what happens if you reverse that once you’ve bridged the platform/browser gap, i.e. just have a plain executable application host on a Mac, Linux, etc, even without re-inflating the framework? Now you can potentially develop on Windows in .NET to create full (rich and connected enough) applications on the Mac and Linux (once this runtime is ported to that). You can even do the development on a Mac in a text editor (including in a browser as demo’d).

Microsoft is all about selling copies of Windows (and Office). If you can’t keep Mac and Linux away, then the next best thing is to bring Windows onto Mac and Linux. However, you can’t sell a Windows licenses that way, but you can get people to use technology that easily hooks up to Windows Live or MSN services that you do get revenue from!!!

So the real technology/strategy that I see Microsoft following:

  • Phase 1 – win over Adobe/Flash developers with SilverLight 1.0, bring Microsoft technology to the Mac and make Microsoft look cool. Provide Expression tools to bring the designers across since often there’s a lot of graphics with a small amount of scripting, vs. the other way around.
  • Phase 2 – bridge the divide by bringing .NET development onto Mac and Linux platforms with an army of existing developers that smothers ActionScripters, enabling users to become Windows Live services users – you did notice that Microsoft is ‘opening up’ their Live service APIs right?
  • Phase 2.5 – All those people that like non-Microsoft languages that were stuck on the server (and often, not a Microsoft server) – get them to love Microsoft now that their favourite dynamic scriptable language can now be used to build _client_ applications on multiple platforms…
  • Phase 3 – once across the bridge (cross-browser leads to true cross-platform), expand the hosting to enable rich .NET installed application development on other platforms making Microsoft technology and Windows Live services an indispensible part of the Mac and Linux experience too!

It’s bold, trojan-esque and both developers and users will lap it up.

If this isn’t the strategy, then it should be!

Silverlight WAS the whole keynote practically, and there’s been coverage of very little else (except about DLR) out of Mix. Nothing about Xbox-Windows links for Xbox Live from Robbie Bach (just a snooze-athon discussion and some iffy demos). Nothing about Live ID CardSpace cards or opening up Live ID to web site publishers like Passport.

This technology is the sleeper slow-release hit of Mix07. They didn’t even officially say this was the secret Technology X listed on the about page.

If what I’ve said is Ray Ozzie’s undeclared strategy, then he is indeed doing a fantastic job (despite his apparent lack of blogging and public comments). If it wasn’t his strategy then either he should make it the strategy or let it just fall into place as I believe it will – either way he’ll look like a genius…

We are living in a Microsoft world again…

Be sure to check out my other mix07 coverage.

New Microsoft CLR/DLR celebrities are born in Jim Hugunin & John Lam

colinizer C#, Desktop Application, IronPython, IronRuby, JavaScript, Microsoft, mix07, Silverlight, Software Development, Tools, VB.net, VBx, Web Application

For those watching Channel 9 in the last year you’ll likely be familiar with Anders Hejlsberg, the C# language guru (as well as being the nicer than pie and clever as hell Danish import) who has been seen explaining LINQ and related language technologies.

At Mix07, Jim Hugunin will most likely be receiving lots of hugs from developers for his work on, and demonstration of, the Dynamic Language Runtime – extension to the core DLR to allow for C#, VB.NET, IronPython, IronRuby, JavaScript and VBx to all work as scripting languages calling each other and running on .NET. Keep up to date with the latest DLR announcement on his blog. I’ll just forget that he’s a Python guy ;).

His collague, John Lam (Ruby guy) has a Channel 9 video about this stuff.

The two of them did a great session a Mix07 which was recorded.

Silverlight – what IS cool about it?

colinizer Desktop Application, Graphic Design, Internet-based Service, Microsoft, mix07, Mobile Application, Server Application, Silverlight, Software As A Service, Software Development, Tools, Web Application, Web Service

Forget the misleading flashy 3D-portaying video at microsoft.com/silverlight for a second; ignore the fact that this puppy has not yet been released yet; pretend that lack of A/V live capture is not an important feature; overlook the 4MB download… what balances this out – what makes it really cool?

Windows Presentation Foundation is the very designer-friendly set of classes and runtime (developed against using XAML directly or through Expression and Visual Studio Orcas) that enables rich UI experiences. It is available for Windows XP, Windows Server 2003 and is included with Windows Vista, as part of .NET 3.0. At the risk of breaking the benefits of consitent UI investments, it can be used to build extremely compelling applications.

A subset of WPF, first known as WPF/e, makes up the rendering engine of Silverlight. The Silverlight runtime includes not only this subset of the runtime, but also the runtime to play back Windows Media content (on-demand or live). This runtime is ~1MB, so far.

XAML can define animations and behaviours that need no coding. In the 1.0 release, you can write javascript against the runtime-instantiated object model to provide a rich interactive experience.

The Silverlight runtime works in IE & Firebox on Windows, but also in Safari on the Mac! In a later release, it will also work in Windows Mobile and possibly Symbian devices.

At this point you have Flash (more or less) but with the whole weight of the Microsoft development eco-system behind you. Most notably, Microsoft has released a set of Graphic Designer tools under the Expression brand that allow you to design vector/bitmap graphics, design the interactive experience, design the web site and manage and prepare the audio/video media. Expression Web and Blend (web and UI tools) are included in various MSDN subscriptions. It’s not clear if Microsoft Partner will get it for free. The full Expression Studio (with all 4 tools) is priced at US$599 at retail which isn’t bad. The Media Encoder is a tag-along-later free download for preparing audio and video.

The next version of Visual Studio (codenamed “Orcas”) will include native support for Silverlight projects.

Microsoft is providing a free (up to 4GB) hosting service in Silverlight Streaming to people can get their content out there using this new platform. This is a smart move for sure.

That’s a lot of WOW – perhaps more flashy of a UI than Vista presents even.

If that’s not enough, then Microsoft has a 1.1 version of Silverlight (which probably should be 2.0) that will allow .NET programming against the runtime, instead of JavaScript, along with full project support in Visual Studio Orcas. This is a subset of the .NET 3.0 framework – a very small subset focusing on the CLR core, networking, UI. This brings rich smart application right into your browser that can be authored by ALL .NET developers with most of their existing skills along side graphic designers using the complimentary set of tools in the Expression range. That’s a lot of industry weight!

(UPDATE: As Yuvi pointed out, it will be a subset of .NET 3.5 by then, rather than .NET 3.0)

A .NET developer can create rich experience on the Web without writing any HTML! He/she can practically be a Mac developer by running a Windows-like smart/rich-client application inside a browser on a Mac!

Microsoft also has an open-source initiative for a Dynamic Language Runtime to allow other languages like Ruby and Python to be used instead of the mainstay C# and VB.NET.

They are also including LINQ in the .NET subset to allow some cool data query syntax in the coding.

Being able to access Web Services from Silverlight combines the best of rich UI with powerful backend services.

With the addition of the full Silverlight product (1.1) you can now do .NET development on the windows desktop, on the windows server, on windows and other mobile devices (compact framework and Silverlight .net runtime), on the mac (and other platforms that may be supported later).

It’s not revolutionary, the tools are lagging behind the runtime, the runtimes are still in beta… and the “web 2.0” and consumer web space is very busy (flickr, youtube, etc.), so it will be interesting to see if clear killer apps can emerge.

See the details a the regular Silverlight site, the community site and the Expression site.

Silverlight = Windows in a browser

colinizer Desktop Application, Graphic Design, Microsoft, mix07, Silverlight, Web Application

If you are feeling the heat from other platforms, what do you do?

You put your rich experience into many browsers, so that HTML compatibility is no longer an issue, and neither is a different operating system.

Silverlight 1.0 beta has a subset of Windows Presentation Foundation. 1.1 alpha (a 4.25MB download) has a subset of the .NET framework (a 4.24MB download for the alpha).

This brings the rich smart (and the whole developer infrastructure behind it – once the tools come out) right across the board in terms of platforms.

Microsoft leaving software developers behind at Mix07

colinizer Graphic Design, Microsoft, mix07, Silverlight, Web Application

Microsoft today announced the release of the Expression tools suite. These tools including XAML and Silverlight support.

XAML support is not due to be released for about 6+ months in Visual Studio Orcas. Silverlight inclusion of .NET (‘announced’ today) has no timeframe, and Silverlight support in VS requires Orcas; same problem.

If you’re a software developer you have no supported tools for doing cool web stuff. If you are a graphic/web designer you now have some cool stuff.

Perhaps the mantra should now be “Designers, designers, designers”

Is Microsoft being responsibile with Mix and PDC?

colinizer Graphic Design, Microsoft, mix07, Software Development, Tools, Web Application, Web Service

I previously wondered whether Microsoft has the right Mix, i.e. whether it will present things that are good enough at the Mix07 conference starting this Monday April 30 2007.

The official site lists some of the things that will be presented at mix including: “Exciting new Web experiences with the still-secret “Technology X””

This leads me to the point that even after it’s sold out, Microsoft and it’s bloggers seem to take the “You have to be there” attitude about these occasions without disclosing what the cool stuff is. Perhaps this attitude has been started more on blogs than by Microsoft officially – it’s not like Ray Ozzie has blogged anything despite many saying he’s been working on something. Offering a free copy of Vista to attendees seems hardly enticing given that any enthusiast or developer will already have it, if not many licenses threw their existing partnership or subscriptions with Microsofot. Why don’t you tell me what kind of things you’re going to be revealing, and then I’ll decide whether it’s worth thousands in expenses and many thousands more in opportunity cost to be there? There doesn’t appear to be any hint of keynote streaming or other remote viewing offerings to Mix right now, although I’d be really surprised if the keynote isn’t available at least on-demand afterwards.

Yesterday I was searching for clues about the potential Mix announcements. I found this on Microsoft’s MSDN Channel 9 forum, where Robert Scoble gloats about having seen some small demo or other that no-one outside of Microsoft (including him) is supposed to see.

Other than a nasty personality clash (which I’ll talk more about in my next post), in that same thread there are comments about how forward-looking PDC and Mix are. The statement from the Microsoft camp seems to be that while there were many things talked about in bygone PDCs about Vista features that never made it, these demonstrations should have been taken lightly and just as a point for discussion. I would say that such a claim shows a lack of responsibility ownership by Microsoft to the same extent that is shown with excessive profanity in music leading youth, skinny models leading young girls in the fashion industry and powerful media outlets influencing the news.

OK, so it’s one Microsoft person giving this back peddling claim. In any case, Microsoft must surely realise how it strongly encourages developers to get involved with technologies it says (initially) should be in the next OS, and this means that developers commit not inconsiderable resources to learning these things and giving feedback.

I’m not sure that it’s made entirely clear to developers that the technologies presented up to, during, and after these events can really be so… disposable (particularly if one pays so much money to attend or buy a DVD of the proceedings).

I actually think Microsoft needs to be announcing some real launchable (non-beta) things at Mix – I don’t think credibility will be too high if all we hear are a few more ‘ideas’. I realise Bill Gates was no blogger, but Ray has had a false start or more where he’s initiated some potentially interesting ideas but not followed through for a long time with his blog. I know Expression is, um, kind of launched in pieces aswell as taking an awful long time, though it’s not surprising when there are no WPF UI design tools for Visual Studio.

I also wish Microsoft would stop using team members’ blogs as dissemination points for how-to topics and announcements for upcoming and released technologies, instead of having the stuff of MSDN where it should be. OK to be fair, those bloggers are doing (good for them) through the out-of-band channel, what Microsoft should be doing through the main channel (and with appropriate vapourware warnings).

I really do hope that Microsoft has some great services, technologies and tools to offer next week and that they are extremely clear about what is real, and what should come with a repeating disclaimer and big flashing warning lights.

Does Microsoft have the Silverlight bullet?

colinizer Desktop Application, Graphic Design, Marketing, Microsoft, Mobile Application, Software Development, Tools, Web Application

Its prey is the Flash player (and possibly the design application). Flash is everywhere on the desktop.

Having said that, Macromedia would not (and still Adobe doesn’t) let ISVs distribute the player for mobile devices – end users have to dig on the website for it themselves. Device manufacturers can however, come to a bundle arrangement. Despite this, mobile applications like FlashThemes (a great animated theming application for Pocket PCs which is a today screen plug in), and FlashThemes Pro (it’s bigger brother that takes over the today screen) are thriving.

This is stuff FlashThemes can do today on mobile device with flash!

FlashThemes player (using Flash) showing an animated Today Screen on a Pocket PC device running Windows mobile
FlashThemes player (using Flash) showing an animated Today Screen on a Pocket PC device running Windows mobile
FlashThemesPro player (using Flash) showing a replacement fully animated Today Screen on a Pocket PC device running Windows Mobile
FlashThemesPro player (using Flash) showing a replacement fully animated Today Screen on a Pocket PC device running Windows Mobile

Why am I mentioning mobile devices?

Microsoft says this is a “cross-browser, cross-platform plug-in for delivery the next generation of media experiences and rich interactive applications for the web”, but apparently nolonger cross device?!

In fact, let’s look at the FAQ on the Silverlight website…
Q:”Which devices will be supported?”
A:”Device platforms are being considered based on customer feedback”

Microsoft showed WPF/E (that’s Windows Presentation Foundation Everywhere), now “Silverlight”, over a year ago running on a Pocket PC device with the Windows Mobile OS. I was interested.

At least it’s cross-browser and runs on other platforms… OK just one – it supports Mac with Safari… but wait, not with Opera.

Want more WOW starts now? Go to the Silverlight website. Tell me it looks wicked awesome with that immersive cyberspace 3D stuff. Um… no. It’s based on a subset of WPF which only includes 2D support, so that video you saw is bogus. It’s a little like buying Windows Vista Basic and finding out you don’t get that one Flip 3D trick you saw on the TV commercial.

Well, at least it’s free, so it should be easy to distribute. Probably a Windows Update if Microsoft wants to get it out there quickly. If not, then it may be harder to proliferate. The new (and good) security in Windows Vista means that you need to elevate to an admin user to install it, which may present a barrier for adoption. When Flash came along years ago, lots of consumers were merrily running 95/ME/XP as admin users and it was very easy to install Flash.

The new website sadly presents the same tired-looking demos. Where’s the Microsoft equivalent of Flash (the design application, not the player)? The site mentions tools like those in Expression Studio and Visual Studio (which seems more like marketing for those tools) – there doesn’t seem to be any specific tool add-ons to make the design experience work. This is not surprising given that Visual Studio will not have designer support for the full WPF platform (released last November, alongside Vista) until probably this November.

If Microsoft really wants this to be the Silverlight bullet, it needs to have this running on mobile devices to make it permeate every aspect of the new consumer age. This means having it run on Symbian based devices. Take PhoneThemes.

PhoneThemes player (not using Flash) showing an animated theme on a Symbian Series 60-based phone
PhoneThemes player (not using Flash) showing an animated theme on a SmartPhone form-factor device running Windows Mobile

This is an animated theming application and DRM-protected distribution platform for mobile phones (Windows Mobile-based PDAs and phones or Symbian-based phones). It doesn’t use Flash and it can now run on even the older Symbian 40 Series devices.

Can Microsoft make Silverlight work on these devices and make an Adobe killer? Given the spin about video interaction they are singing, it’s unlikely these devices will hold up performance-wise. That makes it a race with new devices. Microsoft needs to get behind its device manufacturer partners and allow ISVs to distribute (or at least link in the installer from the web) before Adobe does a deal with someone like Nokia that wipes out Silverlight before it’s properly lit.